Applications for Funding

How does the Marketing Project Funding work?

CCCTMA Marketing Funding is a Digital First, dollar matching marketing program, aiming to increase awareness and conversation for our partners, with two categories you can opt from (please check the program you would like to run). Final intake deadline is January 31, 2025, OR until budget is committed.

• Marketing Projects must run within the period of April 1st, 2025 and March 31st, 2026.
• CCCTMA investment will not exceed 50% of the proposed total cost of the Project
• The program’s priority is:
  Digital Advertising – social media, display & other search engine advertising campaigns
• Content Creation – video & imagery
  Influencer Marketing – content creation and campaign running in partnership with Social Influencers
• Organic Social Media and Website – creation and maintenance
• Printed Materials – traditional advertising & production of guides and maps

What can the Marketing Project Funding be used for?

Authorized purposes of CCCTMA Marketing Project Funding will be directed towards tourism marketing programs and projects aligned with CCCT’s Marketing Strategy to promote the Cariboo Chilcotin Coast region as a global tourism destination and improve brand awareness and conversion of our local tourism operators and stakeholders.

To learn more about our Marketing Strategy, please visit the link – Cariboo Chilcotin Coast Tourism Marketing Association’s 5 Year Tourism Plan.

Please complete and submit the linked form prior to the deadline – January 31, 2025, OR until the budget is committed.

The CCCTMA also provides businesses with access to marketing funds to help cover the cost of consumer show exhibition.

Consumer shows are a great opportunity to both promote tourism product and to network with other operators. By completing both the application and reporting forms, businesses can have up to 50% of their event fee covered (less GST).

The application deadline for Consumer Shows is January 31, 2025, OR until the budget is committed on a first-come, first-serve basis.